Sarah Hofstetter is the global CEO of 360i, the premier digital advertising agency.
Sarah has received numerous award including Advertising Agency’s “40 Under 40”. Her company, 360i, is the only ad agency to be named Top 3 agency in Advertising Age’s Agency A-List three years in a row.
Sarah shares her story about how she went from a journalism major to an advertising executive. In just 10 years, she ran PR for a public company, launched her own company and then joined 360i; ultimately becoming its CEO. Now she sets brand strategy for major companies like Kraft Foods, Coca-Cola, HBO, OREO and many more.
In this episode, we discuss Sarah's insights and lessons she learned along the way.